Osteoporosis: Patient Digital Landscape - Business Industry Reports

Osteoporosis: Patient Digital Landscape


  • Jun 2019
  • |
  • 50
  • |
  • Pharmaceutics
  • |
  • CmaxInsight

“Osteoporosis-Patient Digital Landscape” report provides a full picture of multichannel activity directed towards patients in Osteoporosis. Patient-specific digital research helps to understand patient journey mapping for more effective patient engagement.
The report answers some key questions:
• What are the key online channels for pharma content distribution across the patient journey? What type of information and resources do consumers want across digital channels from pharma?
• Which digital content should we prioritize, and through which channels should distribute to reach our audience most effectively?
• Which channels, sources and platforms are your audiences relying on for information and decision-making?
• What are the common feature on the competitor website?
• How can pharma brands help to maximize patient adherence to their medicines?
This report helps marketers, multichannel teams and commercial leaders to:
• Understand the extent of your competitors’ digital outreach, including disease awareness, patient education and support and more
• Benchmark digital patient models and strategies against competitors
• Learn which innovators are winning and why
• Implement best practices and prioritize the right content and support
• Validate your plans and justify investment in digital
Note: Certain sections of the report would vary according to the availability of information.

1. Executive Summary
2. United States: Patient-directed Activities
• Recent developments
• Regional channel strength overall
• Regional overview by channel
• Branded websites
• Case study of top branded websites
• Unbranded websites
• Case study of top unbranded websites
• Mobile applications
• Case study of top mobile apps
• Social media account
• Case study of top social media account
3. EUCAN: Patient-directed Activities
• Recent developments
• Regional channel strength overall
• Regional overview by channel
• Branded websites
• Case study of top branded websites
• Unbranded websites
• Case study of top unbranded websites
• Mobile applications
• Case study of top mobile apps
• Social media account
• Case study of top social media account
Appendix
Report Methodology
Disclaimer
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